Category: UI/UX Design

With the growing access to online services, websites and web applications have developed to become increasingly complex. If you are reading this article, the chances are you use the Internet not only to relax but also for work. Perhaps even for running your own business. (more…)

Many people in the usability community regard Steve Krug’s book Don’t Make Me Think: A Common Sense Approach to Web Usability, 2nd Edition as the laypersons usability bible. This book explains briefly and concisely everything one needs to know about getting started with web usability. For more advanced users, it’s a great refresher course.


UX Booth has been open for more than half a year now, and when we started I was always regarded as the layperson of the group. After getting all serious about usability, I’ve re-read Steve Krug’s Don’t Make Me Think and pulled out what I consider to be the most insightful and best thoughts in this book. (more…)

A professional UX team usually consists of the following roles

  • Information Architect – works on the structure of the website or an information system. Their job is to create a navigation scheme or model that feels natural for the user. Their tools are card sorting, face-to-face and online interviews and various other research methods. These guys are known of chewing up stacks of post-it notes in just a day.
  • UX Strategist – defines the vision behind UX design and connects design strategy to real business results. Also guides the design process, analyzes research data and supervises the core UX team.  A lot of times the strategist is hired to advance the UX practice within a company. (more…)

The dictionary defines “doodle” as a verb (“scribble absentmindedly”) and as a noun (“a rough drawing made absentmindedly”) (more…)

Here are the books we consider the most valuable reads for people interested in Human-Computer Interaction (HCI). (more…)

The Lean philosophy was developed primarily by the Toyota Production System (TPS) as a concept to preserve value with less work. As a discipline matures, new methods are developed to improve the quality and reduce the costs of products and services. (more…)

A public personality, an assumed identity or a character in a novel–the term persona is used widely in our vernacular. But, when it comes to User Experience (UX), a persona takes on a more specific meaning. Personas are a widely used in UX Research with 65% of practitioners reporting using them on projects. Here are seven core ideas everyone in the UX field should know about personas… (more…)